by Enrique Sueiro · Kolima · libro de bolsillo · ISBN 9788410209558
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How to combat post-truth? With 'pre-truth', a concept coined by Enrique Sueiro that defines the conscious respect for reality as a foundation of verification for free opinions and behaviors. The book warns that truth lacks self-defensive capacity against threats such as ignorance, bias, dogmatism, and information saturation.
Sueiro proposes a communication strategy based on the art of harmony, arguing that emotions without reason are flammable and reason without emotions is sterile. In this work, the author concludes that while good communication does not guarantee a credible truth, poor communication can ruin any credibility.
