
by John Foster · Kogan Page · tapa blanda · ISBN 9780749465438

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«Writing Skills for Public Relations: Style and Technique for Mainstream and Social Media» is John Foster's writing guide (Kogan Page, paperback).
Reference work for public relations professionals who need to improve their writing. It reviews grammar, jargon, clichés and legal considerations, and explains how to adapt writing to each medium and audience, including the internet and social media.
Fifth edition of the PR in Practice series, published in 2012; 282 pages, text in English.
Aimed at public relations professionals of any level, it is also useful for those working with the written or spoken word.
