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Larry Weber
AuthorBooks · Second handSince 1955
Larry Weber is an American entrepreneur and the founder, chairman & CEO of Racepoint Global, a communications agency headquartered in Boston. He has been CEO of both mid-and large-scale companies, and has founded several other public relations and interactive marketing agencies including The Weber Group, ThunderHouse and W2. His clients have included AT&T, Boston Scientific, Coca-Cola, Deere, General Electric, General Motors, IBM, Kaiser Permanente, Lotus, Microsoft, Panasonic, SAP, and Verizon Wireless.
21
Titles
2
Featured books
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Second-hand books by Larry Weber
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Curiosities about Larry Weber
Birth
1955
Death
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First book
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Years writing
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Larry Weber was born in Columbus in 1955 and has dedicated his career to exploring the intersection of technology and communication.
He is a renowned American author who has published a total of 21 works throughout his career.
His most notable work, Marketing to the Social Web, is a fundamental reference for understanding how digital communities drive business.
His literary focus centers on key topics such as digital marketing, public relations, and the impact of social networks.
Through his writing, Weber analyzes how advertising and communication have evolved in the Internet age.