by Muhammad Yunus, Karl Weber · PublicAffairs,U.S. · tapa dura · ISBN 9781586488246
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«Building Social Business» is the essay by Muhammad Yunus and Karl Weber, published by PublicAffairs in hardcover (256 pages, in English).
In this essay, Muhammad Yunus, Nobel Peace Prize laureate and founder of Grameen Bank, proposes the «social business»: viable companies that reinvest their profits in solving deficiencies such as poverty, malnutrition, or lack of clean water. The book analyzes real projects developed with large corporations and offers guidelines for entrepreneurs and public officials to promote this model.
The original subtitle of the work is «The New Kind of Capitalism That Serves Humanity's Most Pressing Needs»; it was published in May 2010.
For social entrepreneurs, economics students, and readers interested in corporate social responsibility.
Muhammad Yunus is a Bangladeshi economist and statesman. Yunus pioneered the modern concept of microcredit and microfinance, for which he was awarded the Nobel Peace Prize in 2006. He is the founder of Grameen Bank and the first Bangladeshi to win the Nobel Peace Prize. Following the July Uprising, he was appointed as the 5th chief adviser of Bangladesh, the head of the interim government, serving from 2024 to 2026.
