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Cases in Hospitality Marketing and Management

Negocios y EconomíaISBN | 9780471167327
Cases in Hospitality Marketing and Management
Cases in Hospitality Marketing and Management
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Product details

Pages: 466 pages
Author: Robert C. Lewis
Publisher: John Wiley
ISBN: 9780471167327
Format: tapa blanda
Language: en
Release date: 1/7/1997

ISBN: 9780471167327


Synopsis of Cases in Hospitality Marketing and Management

Este libro presenta una colección de casos prácticos que exponen al lector a situaciones reales en los campos del marketing y la gestión de la hospitalidad. La segunda edición incluye referencias bibliográficas y está escrita por Robert C. Lewis.



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