by Juan José Castaño Diez, Susana Jurado Cerón · Editorial Editex · tapa blanda · ISBN 9788490785232
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Comercio electrónico» is the textbook for the Commerce and Marketing course by Juan José Castaño Diez and Susana Jurado Cerón (Editorial Editex, paperback).
The book covers e-commerce within the Commerce and Marketing course: digital marketing, the study of the digital market and online buying and selling, creating the virtual store, and designing, publishing and maintaining the corporate website, as well as the role of users on the network and web 2.0 environments.
First edition from 2016, in Spanish, with 256 pages. Part of the Ciclos Formativos collection from Editorial Editex.
Aimed at vocational training students, especially those on the Commerce and Marketing course.
