by Sophie de Menthon · Gestión 2000 · tapa blanda · ISBN 9788480882613
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«Cómo mejorar la imagen de tu empresa» is the practical business guide by Sophie de Menthon, published by Gestión 2000 in paperback (60 pages, in Spanish).
The work explains how to care for corporate reputation and build a coherent visual identity. It addresses internal and external communication, and offers practical tools for each company to reinforce its brand positioning, convey a professional image, and improve the perception that clients and the market have of it.
Framed in the field of business and economics, this title was published in 2004.
Intended for entrepreneurs, executives, and communication managers seeking to strengthen the reputation and public image of their organization.
