Dirección y motivación de las redes de distribución comercial

Synopsis of Dirección y motivación de las redes de distribución comercial

«Dirección y motivación de las redes de distribución comercial» is the guide by Vinoo Iyer, published in 1994 in hardcover (353 pages, in Spanish).

The book focuses on the management of commercial distribution networks and on how to get the best results from agents and distributors. It explains how to motivate and lead sales teams, with criteria oriented to the business and economic world.

The book belongs to the Biblioteca de Empresa collection, number 7, and its text is translated from English.

For executives, sales managers and sales professionals who want to improve the management of their teams and distributors.