by Günter Wöhe, Ulrich Döring · Vahlen · tapa dura · ISBN 9783800620920
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«Einführung in die Allgemeine Betriebswirtschaftslehre» is the introductory business administration textbook by Günter Wöhe and Ulrich Döring, in hardcover.
Reference manual on business economics in the German academic context. It presents the fundamentals of business management: leadership, planning, organization, personnel, control and information; also investment, financing and international accounting (IFRS).
Nineteenth edition, published by Vahlen in 1996. Hardcover, 1403 pages, in German. Part of the Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften series.
Aimed at students, teachers and business professionals seeking a reference work.
