
by Greg McKeown · GRUPO 20!20 · tapa blanda · ISBN 9789896682590

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«Essencialismo» is the practical guide by Greg McKeown, published by Grupo 20!20 in paperback (272 pages, in Portuguese).
The work invites readers to apply personal discipline to distinguish what truly matters from the accessory, and to invest attention in few goals. With examples from his work alongside tech leaders like Google and Apple, it explains how to learn to reject requests, simplify decisions, and protect oneself from others' urgencies, thus producing more with less effort.
Original work in English: Essentialism: The Disciplined Pursuit of Less (2011). This Portuguese edition was published in 2014.
For readers of personal development, productivity, and leadership who want to stop feeling aimlessly busy and need criteria to focus on the essential.
