by Joaquim Caetano, Filipe Pedro, Ana Abranches, Luis Rasquilha, Klaus Christiani · Quimera · tapa blanda · ISBN 9789725891483
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«Gestão de Eventos» is the manual on event management by Joaquim Caetano and others, published by Quimera in paperback.
The book addresses the management of communication events, an increasingly important market, and explains how to design and organize them. With several practical case studies, it shows the ins and outs of each type of event and details step by step the decisions and factors to take into account to achieve a successful event.
Published in 2005, it is part of the «Gestão» collection from Quimera.
Aimed at industry professionals, university students and technical-vocational students interested in event organization.
