by Marketing Publishing · Ediciones Díaz de Santos, S.A. · tapa blanda · ISBN 9788479782443
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Hamelyn quality guarantee · checked and verified, or your money back
This book, 'Total Quality Management', is a practical guide for companies looking to improve their competitiveness through quality. It analyzes how to implement a total quality program, following the most up-to-date approaches. The book addresses the importance of quality as a determining factor of business success in today's markets, where competitiveness is no longer measured only by low operating costs. It explores why poor quality occurs and how to achieve continuous improvement.
