by Frank Bettger · WWW.Snowballpublishing.com · tapa blanda · ISBN 9781684115068
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A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas--or anything else--this book is for you. Frank Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. You will learn about the power of enthusiasm, how to conquer fear, the key word for turning a skeptical client into an enthusiastic buyer, the quickest way to win confidence, and seven golden rules for closing a sale.
Franklin Lyle Bettger, also known as Frank Betcher, was an American self-help book author and lecturer. He was a minor league baseball player and briefly played in the major leagues for the St. Louis Cardinals as a third baseman. He is the father of actor Lyle Bettger.
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