by David Cuadrado i Salido · ESIC Editorial · tapa blanda · ISBN 9788473564052
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«¿La unión hace la fuerza?» is the business essay by David Cuadrado i Salido, published by ESIC Editorial in paperback (186 pages, in Spanish).
What happens to people when two companies merge? The author compares it to the union of two families and reviews everything from traditional motives to cultural conflict, with attention to the mental processes of those experiencing a merger. It closes with a reflection on the verb «unirse».
First edition, in the Divulgación collection. The book falls within personnel management and human relations in business (classification 658.3).
A popular book for executives, HR managers and professionals facing mergers or organizational change.
