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Las claves del cambio
by John P. Kotter, Dan S. Cohen · Deusto · tapa blanda · 162 pages
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Pages: 162 pagesAuthor: John P. Kotter, Dan S. CohenPublisher: DeustoFormat: tapa blandaLanguage: es-ESRelease date: 1/1/2004ISBN: ISBN 9788423434756
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Synopsis of Las claves del cambio
Las claves del cambio es un libro escrito por John P. Kotter y Dan S. Cohen, que explora las claves del éxito en los cambios a gran escala dentro de las organizaciones. Basado en una investigación exhaustiva de más de cien organizaciones, los autores identifican que el cambio exitoso se logra al influir en los sentimientos de las personas, demostrando una verdad que impacta su pensamiento y conducta. El libro destaca la importancia de transformar emociones negativas en positivas, fomentando la fe, la confianza y el entusiasmo para lograr un cambio duradero.
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