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Les réseaux sociaux
by Xavier Bouvier, Olivier Caïra, Michelle Jean-Baptiste, Jérémi Lepetit, Didier Mazier, Xavier Monty · Nathan · tapa blanda · 98 pages
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Pages: 98 pagesAuthor: Xavier Bouvier, Olivier Caïra, Michelle Jean-Baptiste, Jérémi Lepetit, Didier Mazier, Xavier MontyPublisher: NathanFormat: tapa blandaLanguage: frRelease date: 23/8/2018ISBN: ISBN 9782091651781
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Synopsis of Les réseaux sociaux
Este libro ofrece las claves para comprender el funcionamiento de la web comunitaria, las especificidades de cada red y sus usos profesionales, cómo integrar las redes en su estrategia de marketing y comunicación, y las restricciones legales en las redes sociales. Está dirigido a estudiantes de escuelas de negocios, IEP, escuelas de ingeniería, estudiantes de BTS (MUC, NDRC/NRC) y DUT, estudiantes de formación universitaria de marketing y comunicación, y a todos aquellos que deseen comprender el uso profesional de las redes sociales.
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