by Don Tapscott, Anthony D. Williams · Ediciones Paidós · tapa blanda · ISBN 9788449325649
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«Macrowikinomics» is the essay by Don Tapscott and Anthony D. Williams on economics and business, published by Ediciones Paidós in paperback (592 pages).
This essay, a sequel to Wikinomics, analyzes how massive networked collaboration extends from business to politics, healthcare, science, education and the environment. After the financial crisis, the authors see the wiki-economy as an innovation model for creating a more prosperous, fair and sustainable world economy.
In 2007, Wikinomics was published by Don Tapscott and Anthony D. Williams; this edition in the Empresa collection of Ediciones Paidós is from 2011 and the translation is by Marta Pino Moreno.
For readers interested in economics, business, innovation and the social impact of technology.
Don Tapscott is a Canadian business executive, author, consultant and public speaker.
