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Marketing de hoteles y restaurantes
4.5
Negocios y EconomíaISBN | 9788423407255

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Product details
Pages: 352 pages
Author: Melvyn Greene
Publisher: Deusto
ISBN: 9788423407255
Format: tapa blanda
Language: es-ES
Release date: 1/1/1988
ISBN: 9788423407255
Synopsis of Marketing de hoteles y restaurantes
Este libro ofrece un enfoque sistemático para aumentar las ventas en hoteles y restaurantes. Publicado en 1988, aborda estrategias de marketing específicas para el sector de la hostelería, proporcionando herramientas y técnicas para mejorar la gestión y promoción de estos negocios. Es una guía útil para profesionales y estudiantes interesados en el marketing dentro de la industria hotelera y de la restauración.
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