
by Javier Fernández Aguado, Juan Alberto Aragón Correa, Patricio Morcillo Ortega · Editorial Ariel · tapa blanda · ISBN 9788434421912

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«Nuevas claves para la dirección estratégica» is the essay by Javier Fernández Aguado, Juan Alberto Aragón Correa and Patricio Morcillo Ortega, in paperback.
The book addresses strategic management in business from a current perspective: it studies market structure and banking behavior, the institutional foundations of strategy, strategic management in the public sector, the Delta Model and the economics of strategic competition.
This edition is in Spanish, has 325 pages and was published by Editorial Ariel in 2002.
Aimed at students and professionals in the business and economic fields.

Javier Fernández Aguado, Spanish PhD in Economics, author and expert in Management.
