Buy 3, pay for 2 — use code TRIPLEUS at checkout.
The Brand Gym: A Practical Workout for Boosting Brand and Business
4.6
Negocios y EconomíaISBN | 9780470847107
-
VAT included
Free SHIPPING
Free returns within 30 days
Pay with:
Available offers by condition
New condition items ship with free shipping on orders from $15. All other conditions always include free shipping with no minimum order.
* All our products are carefully inspected to support sustainable culture.
Hamelyn quality guarantee
Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.
Product details
Pages: 222 pages
Author: David Taylor
Publisher: John Wiley & Sons Ltd
ISBN: 9780470847107
Format: tapa dura
Language: en
Release date: 20/12/2002
ISBN: 9780470847107
Synopsis of The Brand Gym: A Practical Workout for Boosting Brand and Business
Este libro ofrece un programa práctico de 'entrenamientos' que analizan las razones fundamentales detrás del éxito de las marcas en una variedad de áreas de negocio. Ayudará a los gerentes de marca a asegurar la vida saludable de sus marcas enfocándose en las actitudes, comportamientos y técnicas que hacen que el crecimiento sostenido de la marca suceda. El libro revela las diferencias fundamentales entre los ganadores y los perdedores en la batalla de la marca, ilustrado con historias internas de Unilever, Gillette, Apple y otros.
More titles for fans of David Taylor
Recommended by Julia
About the author
Best-selling books in Business
Best sellers
Last unit!2 people have it in their cart
-
VAT included