by Edward de Bono · Empresa Activa · tapa blanda · ISBN 9788495787361
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«Un sombrero para su mente» is Edward de Bono's essay on creativity, published by Empresa Activa in paperback (240 pages).
The book starts from the idea that we neglect the mind, the factor that makes us most attractive. Edward de Bono argues that neither a high IQ nor knowledge is needed: it is enough to train creative thinking, imagination and empathy, skills that can be learned with simple formulas to communicate better and leave a mark.
Published in October 2004 in the «Gestión del conocimiento» collection, with Spanish translation by Alicia Sánchez Millet.
For readers interested in personal development, motivation and leadership in the professional environment.
