by Jeffrey J. Fox · Martinez Roca · tapa dura · ISBN 9788427027220
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«Winner. El triunfador no nace, se hace» is the self-help and business essay by Jeffrey J. Fox, published in hardcover by Martínez Roca (157 pages).
The book explains how to become a «rainmaker», that is, the person who attracts customers and generates income for their organization. Fox proposes practical rules for acquiring and retaining customers, with direct advice designed for the commercial and business environment.
The Spanish edition was published in 2001; the original English title is «How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients».
Aimed at sales professionals, managers, and readers interested in personal development applied to business.
