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David W. Cravens

Books by David W. Cravens

AuthorBooks · Second handFeatured author

Discover second-hand books by David W. Cravens.

21

Titles

3

Featured books

5

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Second-hand books by David W. Cravens

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Strategic Marketing

Strategic Marketing

3.8

Author: David W. Cravens, Nigel Piercy

$25.08

1 available offer

Strategic Marketing Management Cases

Strategic Marketing Management Cases

4.5

Author: David W. Cravens, Charles W. Lamb

$83.29

1 available offer

Marketing

Marketing

4.4

Author: David W. Cravens, Robert Woodruff

$84.29

1 available offer

About David W. Cravens

Biography

Discover second-hand books by David W. Cravens.

David W. Cravens is a globally recognized authority in the field of strategic marketing.

His most iconic work, Strategic Marketing, is an essential academic reference for students and professionals alike.

Throughout his prolific career, he has published a total of 21 fundamental works on management and business.

His approach combines rigorous analysis of real-world cases with strategic decision-making in companies.

His texts are highly valued for integrating marketing theory with the practical needs of modern management.

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