by Leander Kahney · Agir · tapa blanda · ISBN 9788522009770
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«A Cabeça de Steve Jobs» is the biography and leadership guide by Leander Kahney about Apple's co-founder, published by Agir in paperback (247 pages, in Portuguese).
Leander Kahney examines the contradictions of Steve Jobs, Apple's co-founder who revolutionized personal computing, animation with Pixar and digital music with the iPod and iTunes. He extracts the principles Jobs applied to launch attractive products and retain buyers, presenting him as both biography and leadership guide.
Translation into Brazilian Portuguese of «Inside Steve's Brain», a work published by Agir in 2008 in paperback, with 247 pages.
Aimed at readers interested in biographies of tech leaders, brand management and innovation culture.
