by Ricardo Costa · Contraponto Editores · Tapa blanda · ISBN 9789896664503
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«A felicidade é lucrativa» is the management essay by Ricardo Costa, published by Contraponto Editores in paperback (192 pages, in Portuguese).
In this management essay, Ricardo Costa argues that motivated people, healthy environments and humanized leadership make companies more productive and profitable. The author, creator of the first Happiness Department in Portugal, applied it at Grupo Bernardo da Costa and proposes improving workplace well-being to increase results.
Subtitle: «Como pessoas felizes podem tornar as empresas mais produtivas». Published in May 2024; the cover indicates that rights revert to the Fernando Costa fund.
Aimed at executives, HR managers and professionals interested in leadership and workplace well-being.
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