by María Goitia Fuertes · Ediciones Paraninfo, S.A · tapa blanda · ISBN 9788428397933
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«Aplicaciones informáticas de gestión comercial» is the commercial management handbook by María Goitia Fuertes, published by Ediciones Paraninfo in paperback.
It explains how a software application can automate an organization's commercial management: storing and exploiting commercial information, managing the warehouse, administering a CRM, generating commercial documents and linking with accounting tools. It includes examples and practical exercises with an accessible commercial management tool.
First edition. The content corresponds to training unit 0351 of the Professional Certificate in Administrative Management Activities (RD 645/2011, of 9 May).
Useful for administration students and for those preparing for the Professional Certificate in Administrative Management Activities.
