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Hamelyn

Brandscaping

Negocios y EconomíaISBN | 9783764366742
Brandscaping
Brandscaping
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Product details

Pages: 120 pages
Author: Otto Riewoldt
Publisher: Birkhauser Verlag AG
ISBN: 9783764366742
Format: tapa blanda
Language: en, de
Release date: 1/6/2002

ISBN: 9783764366742


Synopsis of Brandscaping

Brandscaping es un libro que explora la arquitectura de los espacios de venta y cómo las empresas están respondiendo al auge del comercio electrónico y la globalización. El libro presenta quince proyectos internacionales de arquitectura e interiorismo, incluyendo Niketown London, City-Mall Sevens Düsseldorf y el BMW-Themenpark München. Además, documenta un taller de discusión entre los diseñadores de imagen y arquitectos responsables de estos proyectos. El libro está escrito en inglés y alemán.



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