
by Michael Wolff · Simon & Schuster · tapa blanda · ISBN 9780684856216

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«Burn Rate: How I Survived the Gold Rush Years on the Internet» is Michael Wolff's business chronicle in paperback (Simon & Schuster, 272 pages).
Michael Wolff recalls his venture as an entrepreneur in the Internet of the nineties: from a small project to the vertigo of the dot-com bubble and its subsequent crash. Amid the difficulties of his own company and the struggle to control the 'burn rate' —money spent above income—, he portrays an industry driven by media hype and million-dollar investments, with episodes such as Wired magazine and its founder Louis Rossetto, the rise of America Online, or Bill Gates's attempts to understand the web.
Text in English, originally published in 1999. Subject areas: business, economics, and technology.
Work of interest for those wishing to delve into the history of the Internet, entrepreneurship, and tech business of the nineties.

Michael Wolff is an American journalist and media consultant, as well as a columnist and contributor to USA Today and The Hollywood Reporter. He has received two National Magazine Awards, a Mirror Award, and has authored seven books, including Burn Rate (1998) about his own dot-com company, and The Man Who Owns the News (2008), a biography of Rupert Murdoch. He co-founded the news aggregation website Newser and is a former editor of Adweek.
