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Burn Rate: How I Survived the Gold Rush Years on the Internet
by Michael Wolff · Simon & Schuster · tapa blanda · 272 pages
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Pages: 272 pagesAuthor: Michael WolffPublisher: Simon & SchusterFormat: tapa blandaLanguage: enRelease date: 15/6/1999ISBN: ISBN 9780684856216
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Synopsis of Burn Rate: How I Survived the Gold Rush Years on the Internet
En este relato ingenioso y revelador, Michael Wolff narra su experiencia en la era dorada de Internet, desde sus inicios hasta el estallido de la burbuja. Con un estilo cáustico y sin tapujos, Wolff expone una industria impulsada por la exageración, la fama y miles de millones de dólares en inversiones, pero notablemente carente de empresas rentables. A través de sus esfuerzos por controlar el 'burn rate' de su empresa, Wolff ofrece un retrato sin concesiones de éxitos inexplicables y grandes fracasos, incluyendo la historia detrás de la revista Wired y su fundador, Louis Rossetto, el ascenso de America Online y la incapacidad de figuras como Bill Gates para desentrañar las complejidades de la web.
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About the author
Michael Wolff
Michael Wolff is an American journalist and media consultant, as well as a columnist and contributor to USA Today and The Hollywood Reporter. He has received two National Magazine Awards, a Mirror Award, and has authored seven books, including Burn Rate (1998) about his own dot-com company, and The Man Who Owns the News (2008), a biography of Rupert Murdoch. He co-founded the news aggregation website Newser and is a former editor of Adweek.
Born in 1953Since 199855 titles published28 writing
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