
by Renato Tonon · Franco Angeli · tapa blanda · ISBN 9788846440402

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This book, written by Renato Tonon, is a fundamental work within the 'Manuali' collection by the publisher Franco Angeli. It focuses on the field of sales and marketing, offering a practical and professional perspective on commercial management in the field. With a didactic approach, the author explores the dynamics necessary to achieve success in sales, becoming an essential reference tool for professionals and students interested in improving their commercial skills and market strategies.
