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Curso McGraw-Hill de Marketing
4.4
Negocios y EconomíaISBN | 9788476156803
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Product details
Pages: 232 pages
Author: Jeffrey L. Seglin
Publisher: MCGRAW HILL (FONDO)
ISBN: 9788476156803
Format: tapa blanda
Language: es-ES
Release date: 1/9/1994
ISBN: 9788476156803
Synopsis of Curso McGraw-Hill de Marketing
Este libro, 'Curso McGraw-Hill de Marketing', es una guía completa sobre marketing, ideal para aquellos que buscan adquirir conocimientos en esta área. Escrito por Jeffrey L. Seglin, el libro ofrece una visión práctica y concisa de los principios fundamentales del marketing. Publicado por McGraw-Hill Interamericana, es una herramienta valiosa tanto para estudiantes como para profesionales del sector.
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About the author
Jeffrey L. Seglin
Jeffrey L. Seglin is an American columnist, author, and teacher. He is currently a senior lecturer, emeritus, at the John F. Kennedy School of Government at Harvard University. From 2011 until 2023, he was a senior lecturer and director of the communications program at the John F. Kennedy School of Government at Harvard University. He consults widely on writing, communications, and ethics. His weekly column on ethics, "The Right Thing," is syndicated in newspapers in the United States and Canada. Seglin lives in Boston with his wife, a psychotherapist. He has two adult children,four grandchildren, and one great grandchild.
Born in 195623 titles published
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