by Gil Fiévet · Editorial Inquérito · tapa blanda · ISBN 5603121001458
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«Da Estratégia Militar à Estratégia Empresarial» is Gil Fiévet's essay on business strategy, in paperback from Editorial Inquérito (327 pp.).
Drawing on the historical experience of military strategists, Gil Fiévet proposes applying their tactical and strategic principles to the business world: planning, positioning and decision-making oriented towards management and market competition.
Gil Fiévet appears as a general on the cover. The text is in Portuguese and the work falls within the field of strategic management.
For professionals and students of strategic management interested in applying military experience to the business sphere.
