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Dirty Tricks
3.9
Negocios y EconomíaISBN | 9780751510638
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Product details
Pages: 432 pages
Author: Martyn Gregory
Publisher: Warner Futura
ISBN: 9780751510638
Format: tapa blanda
Language: en
Release date: 30/9/1996
ISBN: 9780751510638
Synopsis of Dirty Tricks
Dirty Tricks revela la extraordinaria historia de uno de los conflictos más intensamente personales en la historia comercial británica: la batalla entre British Airways de Lord King y la incipiente Virgin Atlantic de Richard Branson. Este libro, ahora completamente revisado y actualizado, explora la competencia comercial que desciende a la obsesión y la paranoia.
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