by Bill Quain · intipublishing · tapa blanda · ISBN 9789589705230
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«El poderío de ser prosumidor» is the business and personal finance essay by Bill Quain, published by intipublishing in paperback (132 pages, in Spanish).
Bill Quain presents the prosumer as someone who generates income while consuming, with advice on applying that logic to daily purchases. Against the idea of buying cheap, he proposes acquiring more intelligently and leveraging the dynamics of e-commerce and stores. The book invites readers to review brand loyalty and build personal wealth through consumption.
Published in 2002. Subtitle: «¡Cómo crear riqueza al comprar de manera más inteligente, no más barato!».
A work for readers interested in personal finance, conscious consumption and entrepreneurship, with a practical approach also useful for marketing professionals.
