
by Pere Prat · tapa blanda · ISBN 9788480885935

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«El Viaje» is the business management book by Pere Prat, published by Gestion 2000 in paperback, in Spanish.
The book uses the journey as a metaphor for business activity and offers keys to running a company and surviving the attempt. It addresses management from the perspectives of organization, economics and finance, with a practical focus on decision-making and the day-to-day running of the business.
Subtitle: «Cómo dirigir empresas y sobrevivir en el intento». Published in May 2001.
A work of interest to executives and entrepreneurs, as well as to readers of economics and finance seeking a practical view of management.

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