by Julio García del Junco, Cristóbal Casanueva Rocha · Pirámide · tapa blanda · ISBN 9788436816433
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This book offers a practical view of business management, combining basic concepts with novel topics such as quality management, knowledge management, resource management, and environmental management, in addition to family business and international negotiation. Each chapter includes graphs, tables, and review questions to facilitate understanding, along with examples of companies.
