
by Jose Manuel Rodriguez Carrasco, Santiago Garrido Buj · Pirámide · tapa blanda · ISBN 9788436812251

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«Fundamentos de la Dirección Estratégica» is a collection of readings by José Manuel Rodríguez Carrasco and Santiago Garrido Buj, in paperback.
A volume of readings selected and introduced by José Manuel Rodríguez Carrasco and Santiago Garrido Buj. It brings together materials on the fundamentals of strategic management, offering an overview of business management and strategic decision-making processes from an economic and managerial perspective.
Published by Pirámide in 1998. Text in Spanish; 492 pages. ISBN 9788436812251.
Intended for students and business professionals seeking an introduction to strategic management.

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