
by Eduardo Pérez Gorostegui · EDITORIAL UNIVERSITARIA RAMON ARECES · tapa blanda · ISBN 9788480042406

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This book is a comprehensive introduction to business administration, ideal for students and professionals. It explores the fundamentals of business management, offering practical examples and a dynamic approach to understanding how to effectively direct and manage a company. It covers essential topics such as marketing, finance, and accounting, providing a solid foundation for success in the business world.

