by Aurore Gorius, Michaël Moreau · Tapa blanda · ISBN 9782707164889
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«Les gourous de la com» is the essay by Aurore Gorius and Michaël Moreau, published by La Découverte in paperback (311 pages, in French).
The result of two years of research, the book reveals the hidden power of French communication advisers, who control the image of rulers and large companies, and explains their methods (lobbying, media training) and how, in thirty years, networks of influence have been woven between politics and business, with conflicts of interest.
Published in 2011, it is part of the Cahiers libres collection. Its original subtitle is «Trente ans de manipulations politiques et économiques».
For readers interested in political communication, journalism, and the relationships between power and large companies.
