by Franck Frommer · LA DECOUVERTE · tapa blanda · ISBN 9782707159533
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«La pensée PowerPoint» is the essay by Franck Frommer, published by La Découverte in paperback (259 pages, in French).
Franck Frommer analyzes how PowerPoint became a central tool in business and argues that its uncritical use imposes ways of thinking from computing and management. Frommer examines hundreds of presentations: discourse is impoverished and the presentation becomes a spectacle where manipulation displaces reason.
The edition was published on October 7, 2010; the cover subtitle is «Enquête sur ce logiciel qui rend stupide». Includes bibliographical references.
For readers interested in corporate communication, digital culture and social criticism of technology.
