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Marketing for the Non-marketing Executive
4.4
Negocios y EconomíaISBN | 9780814454657
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Product details
Pages: 261 pages
Author: Houston G. Elam, Norton Paley
Publisher: AMACOM
ISBN: 9780814454657
Format: Paperback
Language: en
Release date: 1/1/1978
ISBN: 9780814454657
Synopsis of Marketing for the Non-marketing Executive
Este libro ofrece una guía esencial para ejecutivos no especializados en marketing, proporcionando estrategias y conocimientos clave para comprender y aplicar los principios del marketing en sus roles. Cubre desde la planificación hasta la ejecución, ayudando a los líderes a tomar decisiones informadas y a impulsar el crecimiento de sus empresas.
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