
by Jacques Séguéla · Flammarion · Tapa blanda · ISBN 9782080642172

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«Ne dites pas à ma mère que je suis dans la publicité, elle me croit pianiste dans un bordel» is a memoir by advertising man Jacques Séguéla.
In these memoirs, Jacques Séguéla looks back with irony at his career in advertising. Through anecdotes and reflections, he shows the contradictions and creativity of the industry, without hiding the profession's bad reputation; hence the provocative title about the mother who thinks he is a pianist in a brothel.
Paperback edition of 273 pages, published by Flammarion in 1979. The work is written in French.
For readers interested in advertising, communication, and the viewpoint of a French industry professional.

