by Xavier Gimbert · Deusto · tapa dura · ISBN 9788423427611
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Pensar estratégicamente» is the business strategy manual by Xavier Gimbert, published by Deusto in hardcover (304 pages, in Spanish).
It breaks down the concepts, tools and analyses that make up strategic thinking and offers management models to apply it to the company. It argues that competitive advantage comes from thinking better than rivals and expands on the ideas of his previous work, El Enfoque Estratégico de la Empresa.
Published on February 4, 2010, it is part of Deusto's MANAGEMENT collection. Xavier Gimbert holds a doctorate in Business Administration and Management and was a professor at ESADE.
For students and professionals in the business world interested in strategy and management.
