by Manuel Campo Vidal · PLAZA & JANES · tapa blanda · ISBN 9788401379857
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«¿Por qué los españoles comunicamos tan mal?» is the essay on communication by Manuel Campo Vidal (Plaza & Janés, paperback, 208 pages, in Spanish).
Manuel Campo Vidal analyzes how Spanish elites (businesspeople, politicians, journalists and professors) communicate and why they usually do it badly. With anecdotes about public figures, he contrasts talking a lot with conveying messages effectively and proposes ways to improve communication in the country.
The book was published on May 16, 2008 in the Obras diversas collection and includes an index.
Aimed at general readers with an interest in communication and public debate in Spain.
