by António Silve Gomes · tapa blanda · ISBN 9789724705576
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«Publicidade e Comunicação» is a collective work on advertising and communication coordinated by António Silve Gomes, published in paperback by Texto Editora.
Collective work addressing the link between advertising and communication, with attention to interactive communication, new media trends and updated legal information for the sector; it falls within the field of business management.
Work in Portuguese. Belongs to the Textos de Gestão collection and falls under the Business and Economics category.
Reference work for students and professionals in advertising and communication.
