by Guzmán López · Alienta Editorial · tapa blanda · ISBN 9788492414116
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«Serendipity» is Guzmán López's essay on creativity and success, published by Alienta Editorial in paperback (136 pages, in Spanish).
Drawing on discoveries such as Tipp-Ex, gasoline, aspirin and LSD, the author shows that serendipity is not chance but the result of work and perseverance. Guzmán López, a creativity expert, explains how to foster such unexpected findings to achieve success in personal and professional projects.
It is volume 1 of the Narrativa Empresarial collection. The original publication dates from October 6, 2009.
Recommended for entrepreneurs, professionals and the curious who want to understand how to make the most of unexpected findings in their work or personal life.
