by Jordi Montañés i Palau · ISBN 9788440053145
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«Técnicas de ventas» is the sales manual by Jordi Montañés i Palau, published by CEAC in 1978 (287 pages, in Spanish).
The book deals with commercial activity and the craft of selling. It reviews common sales methods and strategies, explains how to approach negotiation with customers and how to close agreements, and offers guidelines applicable in professional and training environments.
It is identified by ISBN 9788440053145 (ISBN-10: 8440053142).
Recommended for sales professionals and business students seeking to strengthen their commercial skills.
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