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Testi che parlano. Il tono di voce nei testi aziendali
by Valentina Falcinelli · Cesati · tapa blanda · 112 pages
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Pages: 112 pagesAuthor: Valentina FalcinelliPublisher: CesatiFormat: tapa blandaLanguage: itRelease date: 15/2/2018ISBN: ISBN 9788876676741
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Synopsis of Testi che parlano. Il tono di voce nei testi aziendali
Este libro es una guía práctica sobre el tono de voz en los textos, donde la autora explica cómo identificar el tono adecuado para una empresa, con ejemplos y casos concretos, hasta la redacción de un manual de uso. Se dirige a un sector que habla mucho de textos bien escritos, pero poco de textos con personalidad. En esencia, se trata de textos que hablan y conectan con el lector.
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