Trusted Partners: How Companies Build Mutual Trust and Win Together

Synopsis of Trusted Partners: How Companies Build Mutual Trust and Win Together

«Trusted Partners: How Companies Build Mutual Trust and Win Together» is the business essay by Jordan D. Lewis (Free Press, paperback, 336 pp., English).

The work analyzes trust as the basis for success in business alliances and how to build it among internal groups. It proposes eight conditions to make it possible and methods to develop, measure or repair it, even with difficult clients or rivals. It includes cases from Canon and Hewlett-Packard, Ford and ABB, and Procter & Gamble and Walmart.

Jordan D. Lewis is a consultant and speaker specializing in strategic alliances and author of 'Partnerships for Profit' and 'The Connected Corporation'.

Aimed at executives and those responsible for alliances and business management seeking to strengthen cooperation between organizations.