by René Moulinier · Empresa Activa · tapa blanda · ISBN 9788492452330
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«Vender por primera vez» is the sales manual by René Moulinier, published by Empresa Activa in paperback (128 pages, in Spanish).
A brief manual that brings together the 15 essential stages of selling for those starting out in commercial work, whether employed or self-employed. It explains how to prepare visits, conduct the conversation with the client, detect their buying motives, respond to objections and close the sale, with practical advice aimed at beginners.
The book belongs to the Gestión del conocimiento collection and contains 128 pages in paperback. It is the Spanish translation of «Vendre pour la première fois», originally published in 2009.
Intended for those approaching the world of sales for the first time or for experienced salespeople who want to review the essentials.
