by Mark H. McCormack · HARPERCOLLINS PUBLISHERS LTD · tapa dura · ISBN 9780002173353
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This book by Mark H. McCormack reveals the secrets of business success, filling the gap between business school education and the practical knowledge gained in the day-to-day management of business and people. Written in a straightforward and no-nonsense style, it offers essential reading for executives at all corporate levels who seek to succeed in the challenging business world. McCormack, founder of the sports management industry and representative of figures such as Navratilova and Nicklaus, shares his experience and wisdom in these pages.
